When we began Starbucks, what I wanted to try to do was to create a set of values, guiding principles, and culture.
- Howard Schultz
Notable Quotables
The austerity policies for the mainland property market will remain intact in 2011.
- Lee Shau Kee
Play the game for more than you can afford to lose . . . only then will you learn the game.
- Zig Ziglar
At your next sales meeting with 20 people, three will take home the money of 17 others. Is it luck, hard work and a great attitude? Or it is persuasive skill – understanding the transactional dynamics of the sales process?
- Jerry Vass
I think our leadership team is a highly accountable leadership team.
- Steve Ballmer
Some libertarians say, ‘Well, if people work harder, they can make more money.’ But, you know, my mother is a nurse and I am a venture capitalist. I think no matter how great a nurse she is, she wouldn’t earn a one-thousandth of what I can make, if that.
- Ben Horowitz
You read these management books that say, ‘These are the hard things about running a company.’ But those aren’t really the hard things. The hard things are when you have to layoff half your company, or you have to fire your best friend. Or you have to figure out a way not to go bankrupt.
- Ben Horowitz
Stopped they must be; on this all depends. Only a fully-trained Jedi Knight, with the Force as his ally, will conquer Vader and his Emperor.
- Yoda
The slower growth in revenues and continued pressure on margins will result in negative earnings comparison for at least the next two quarters, with fiscal 1998 earnings per share likely to be in the 2 to 2.15 range.
- Phil Knight
Innovation is the specific instrument of entrepreneurship…the act that endows resources with a new capacity to create wealth.
- Peter Drucker
They say President Wilson has blundered. Perhaps he has, but I notice he usually blunders forward.
- Thomas Edison
I’ve never preached one sermon on money, on just finances. I want to stay away from it.
- Joel Olsteen
Criticism is futile because it puts a person on the defensive and usually makes him strive to justify himself. Criticism is dangerous, because it wounds a person’s precious pride, hurts his sense of importance, and arouses resentment.
- Dale Carnegie
We sell tea in Starbucks, but I think the experience is very different. I think coffee is something that is quick – it’s transactional. I think tea is more Zen-like. It requires a different environment.
- Howard Schultz
One piece of advice that always stuck in my mind is that people should be respected and trusted as people, not because of their position or title.
- Herb Kelleher
The guerrilla is obsessed with benefits. Whenever offering a product or service, she focuses on how it will benefit the consumer and builds everything—the product, the delivery, the marketing—around that benefit.
- Jay Conrad Levinson
The best way to be missed when you’re gone,Is to stand for something when you’re here.
- Seth Godin
The air of the English is down-to-earth. They care about details; there’s a tradition, but there’s also a counter-culture: the younger generation versus the older generation and so on. But then that’s well blended into a happy balance and crystallised into common sense.
- Tadashi Yanai
When you do things the right way, you have nothing to lose because you have nothing to fear.
- Zig Ziglar
I DECLARE that God has a great plan for my life. He is directing my steps. And even though I may not always understand how, I know my situation is not a surprise to God. He will work out every detail to my advantage. In His perfect timing, everything will turn out right. This is my declaration.
- Joel Olsteen
I think long term you can see Tesla establishing factories in Europe, in other parts of the U.S. and in Asia.
- Elon Musk
You are going to survive. And good things are going to start to happen again. And one day you are going to look back and this will not even be such a bad thing.
- Dale Carnegie
Where my reason, imagination or interest were not engaged, I would not or I could not learn.
- Winston Churchill
You embrace the top 20, deal with the middle 70, and you face into the bottom 10, and you do what’s right for them and for you.
- Jack Welch
We shall go on to the end. We shall fight on the seas and oceans, we shall defend our island, whatever the cost may be. We shall fight on the beaches, we shall fight on the landing grounds, we shall fight in the fields and in the streets, we shall fight in the hills; we shall never surrender.
- Winston Churchill
IQ is a commodity, data is a commodity. I’m far more interested in watching people interact at a restaurant with their smartphone. We can all read ‘Tech Crunch,’ ‘Ad Age.’ I would rather be living in the trenches. I would rather be going to Whole Foods in Columbus Circle to watch people shop with their smartphones.
- Gary Vaynerchuk
To reach your full potential, you have to set goals that will stretch you.
- Zig Ziglar
Ethical decisions ensure that everyone’s best interests are protected. When in doubt, don’t.
- Harvey Mackay
Have we not come to such an impasse in the modern world that we must love our enemies – or else? The chain reaction of evil – hate begetting hate, wars producing more wars – must be broken, or else we shall be plunged into the dark abyss of annihilation.
- Martin Luther King Jr.
Strong managers who make tough decisions to cut jobs provide the only true job security in today’s world. Weak managers are the problem. Weak managers destroy jobs.
- Jack Welch
You always hear the phrase, money doesn’t buy you happiness. But I always in the back of my mind figured a lot of money will buy you a little bit of happiness. But it’s not really true. I got a new car because the old one’s lease expired.
- Sergey Brin
Some people are so belligerent in their communication style that people just stop talking when they are in the room. If every time anyone brings up an issue with the marketing organization, the VP of marketing jumps down their throats, then guess what topic will never come up? This behavior can become so bad that nobody brings up any topic when the jerk is in the room. As a result, communication across the executive staff breaks down and the entire company slowly degenerates. Note that this only happens if the jerk in question is unquestionably brilliant. Otherwise, nobody will care when she attacks them. The bite only has impact if it comes from a big dog. If one of your big dogs destroys communication on your staff, you need to send her to the pound.
- Ben Horowitz
You may not realize initially how many other opportunities are wrapped up inside the first one. After you go through the first door, you’ll then discover more doors automatically opening behind that one. One door leads you to another door, which leads to another door, and so one. It’s like ten other boxes packed inside one box. The initial door that God opens is your access to more opportunities. But you must be willing to walk through the first one to get to the other good things God has for you.
- George Foreman
It’s what we wrestle with every single day. The intersection of comfort, danger, and safety. The balancing act between vulnerability and shame. The opportunity (or the risk) to do art. The willingness to take responsibility for caring enough to make a difference and to have a point of view.
- Seth Godin
No man can succeed in a line of endeavor which he does not like.
- Napoleon Hill
Every time I read a management or self-help book, I find myself saying, “That’s fine, but that wasn’t really the hard thing about the situation.” The hard thing isn’t setting a big, hairy, audacious goal. The hard thing is laying people off when you miss the big goal. The hard thing isn’t hiring great people. The hard thing is when those “great people” develop a sense of entitlement and start demanding unreasonable things. The hard thing isn’t setting up an organizational chart. The hard thing is getting people to communicate within the organization that you just designed. The hard thing isn’t dreaming big. The hard thing is waking up in the middle of the night in a cold sweat when the dream turns into a nightmare.
- Ben Horowitz
We vote for a presidential candidate without saying, “Why not run the country for a month and then we’ll see . .
- Seth Godin
When we face with a steady eye the difficulties which lie before us, we may derive new confidence from remembering those we have already overcome.
- Winston Churchill
The missing ingredient for nearly all of the 1,000-plus clients I have worked with directly to improve their businesses is pigheaded discipline and determination. We all get good ideas at seminars and from books, radio talk shows and business-building gurus. The problem is that most companies do not know how to identify and adapt the best ideas to their businesses. Implementation, not ideas, is the key to real success.
- Chet Holmes
In between goals is a thing called life, that has to be lived and enjoyed.
- Sid Caesar
I was lucky to be involved and get to contribute to something that was important, which is empowering people with software.
- Bill Gates
I’m from the country and I like it that way.
- Tracy Byrd
I think what’s happening for me, it’s fun to see other things besides Facebook and Twitter take hold. The maturity of Tumblr as a real player is exciting. I think Pinterest has proved to be a major player. It’s fun to see Instagram become a major player. It’s fun to watch things like SnapChat, and Vine, try to vie to be the next thing.
- Gary Vaynerchuk
We understand the most important thing we do is market the product…
- Phil Knight
Nothing good ever happens after 9:00 PM.
- Andy Pearson
Not only was the casual shoe effort a failure, but it was diluting our trademark and hurting us in running.
- Phil Knight
Technology is an inherent democratizer. Because of the evolution of hardware and software, you’re able to scale up almost anything. It means that in our lifetime everyone may have tools of equal power.
- Sergey Brin
I believe that continued strong consumer acceptance of our products at retail and the strengthening of our organization will enable us to manage through the challenges in our U. S. footwear business and lay the foundation for another round of growth.
- Phil Knight
Ranking among the greatest Christmas movie classics, ‘It’s a Wonderful Life’ tells a beautiful story about the priceless value of relationships.
- John C. Maxwell
Focus on being productive instead of busy.
- Timothy Ferriss
After the Apple II was introduced, then came the Commodore and the Tandy TRS-80.
- Steve Wozniak
I’m skeptical that the novel will be ‘re-invented.’
- Jeff Bezos
Extraordinary benefits also accrue to the tiny majority with the guts to quit early and refocus their efforts on something new.
- Seth Godin
All companies of any size have to continue to push to make sure you get the right leaders, the right team, the right people to be fast acting, and fast moving in the marketplace. We’ve got great leaders, and we continue to attract and promote great new leaders.
- Steve Ballmer
The balance of power is shifting toward consumers and away from companies… The right way to respond to this if you are a company is to put the vast majority of your energy, attention and dollars into building a great product or service and put a smaller amount into shouting about it, marketing it.
- Jeff Bezos
First and foremost, there is a difference between being perceived as an expert and being one. In the context of business, the former is what sells product and the latter, relative to your minimal customer base,” is what creates good products and prevents returns.
- Timothy Ferriss
In motivating people, you’ve got to engage their minds and their hearts. I motivate people, I hope, by example – and perhaps by excitement, by having productive ideas to make others feel involved.
- Rupert Murdoch
Of my mental cycles, I devote maybe ten percent to business thinking. Business isn’t that complicated. I wouldn’t want to put it on my business card.
- Bill Gates
People don’t buy for logical reasons. They buy for emotional reasons.
- Zig Ziglar
Revolution has values, revolution has purpose. Revolution has direction. Revolution has leaders. Revolution looks at the intersection ahead and pushes people to do the right thing. And it doesn’t always have to be loud. It doesn’t always have to be violent. It’s just as powerful in it’s stillness.
- Jack Dorsey
Another hero was Tom Swift, in the books. What he stood for, the freedom, the scientific knowledge and being and engineer gave him the ability to invent solutions to problems. He’s always been a hero to me. I buy old Tom Swift books now and read them to my own children.
- Steve Wozniak
My interest in life comes from setting myself huge, apparently unachievable challenges and trying to rise above them.
- Richard Branson
You can’t jump to vegan if you’re not. Some people are absolute. Some people are able to be gradual.
- Russell Simmons
The moral arc of the universe bends at the elbow of justice.
- Martin Luther King Jr.
The elevator to success is not running, you must climb the stairs.
- Zig Ziglar
That’s been one of my mantras – focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.
- Steve Jobs
All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence.
- Martin Luther King Jr.
Leaders think like a revolutionary not a bureaucrat.
- Napoleon Hill
The decent method you follow is better than the perfect method you quit.
- Timothy Ferriss
When you put faith, hope and love together, you can raise positive kids in a negative world.
- Zig Ziglar
You cannot underestimate people’s ability to spot a soulless, bureaucratic tactic a million miles away. It’s a big reason why so many companies that have dipped a toe in social media waters have failed miserably.
- Gary Vaynerchuk
Watching how customers actually use a product provides much more reliable information than can be gleaned from a verbal interview or a focus group.
- Clayton M. Christensen
All happy companies are different: each one earns a monopoly by solving a unique problem. All failed companies are the same: they failed to escape competition.
- Peter Thiel
Never consider the possibility of failure. As long as you persist, you will be successful.
- Brian Tracy
To get rich is glorious. So is helping poor farmers.
- Dhanin Chearavanont
Economists copied their mathematics from the work of 19th-century physicists: they see individuals and businesses as interchangeable atoms, not as unique creators.
- Peter Thiel
Tact is the ability to tell someone to go to hell in such a way that they look forward to the trip.
- Winston Churchill
There’s always been a lot of information about your activities. Every phone number you dial, every credit-card charge you make. It’s long since passed that a typical person doesn’t leave footprints.
- Bill Gates
Appreciate everything your associates do for the business.
- Sam Walton
My biggest crisis is that I don’t understand what young people like.
- Ma Huateng
Entrepreneurs, by definition, shift resources from areas of low productivity and yield to areas of higher productivity and yield.
- Peter Drucker
The prevailing low mortgage rate, reasonable affordability and the low completion volumes for private-residential units in the coming few years should lend support to the local residential property market.
- Lee Shau Kee
The best way to predict the future is to create it.
- Peter Drucker
You are going to fire Mark Hurd and hire Leo? What I said at the time was that this was the best idea since the Apple board fired Steve Jobs. Really brilliant.
- Larry Ellison
Disneyland is a show.
- Walt Disney
In the old generation, if one kid bought a PlayStation 2 and the other kid bought an Xbox, at his house you played PlayStation, at your house you played Xbox. Now that it’s online, all those early buyers who… you want to play with, they’ve got their reputation online of who they are and how good they are at these games.
- Bill Gates
Your job is not to judge. Your job is not to figure out if someone deserves something. Your job is to lift the fallen, to restore the broken, and to heal the hurting.
- Joel Olsteen
Or heritage and ideals, our code and standards- the things we live by and teach our children – are preserved or diminished by how freely we exchange ideas and feelings.
- Walt Disney
Even if you do something that others might consider wrong, you should at least be willing to talk about it and tell your parents what you’re doing because you believe it’s right.
- Steve Wozniak
The most important thing in communication is to hear what isn’t being said.
- Peter Drucker
I always avoid prophesying beforehand, because it is a much better policy to prophesy after the event has already taken place.
- Winston Churchill
A genius looks at something that others are stuck on and gets the world unstuck.So the question is: Have you ever done that?
- Seth Godin
We need to reinvent food at Starbucks. Less could be more.
- Howard Schultz
Did you ever stop to think that a dog is the only animal that doesn’t have to work for a living? A hen has to lay eggs, a cow has to give milk, and a canary has to sing. But a dog makes his living by giving you nothing but love.
- Dale Carnegie
For good or for ill, air mastery is today the supreme expression of military power and fleets and armies, however vital and important, must accept a subordinate rank.
- Winston Churchill
Property prices depend mainly on the supply and demand of a particular point in time, in much the same way as the price for a commodity is fixed.
- Lee Shau Kee
In American math classes, we teach a lot of concepts poorly over many years. In the Asian systems they teach you very few concepts very well over a few years.
- Bill Gates
Mickey Mouse popped out of my mind onto a drawing pad 20 years ago on a train ride from Manhattan to Hollywood at a time when business fortunes of my brother Roy and myself were at lowest ebb and disaster seemed right around the corner.
- Walt Disney
Do your duty and a little more and the future will take care of itself.
- Andrew Carnegie
Be a coach, not a cheerleader
- Stacy Thorn





