When marketing put yourself in the shoes of the customer.
- David Novak
Notable Quotables
You may never get to that perfect world that you’re waiting for where everything’s going to be perfect and you got that much money and your house paid off.
- Joel Olsteen
Brands mature over time, like a marriage. The bond you feel with your spouse is different than when you first met each other. Excitement and discovery are replaced by comfort and depth.
- Gary Vaynerchuk
In the real world outside economic theory, every business is successful exactly to the extent that it does something others cannot.
- Peter Thiel
We’ve had three big ideas at Amazon that we’ve stuck with for 18 years, and they’re the reason we’re successful: Put the customer first. Invent. And be patient.
- Jeff Bezos
Stay focused instead of getting offended or off track by others.
- John C. Maxwell
It is not the man who has too little, but the man who craves more, that is poor.
- Seneca
The internet had yet to take off, partly because its commercial use was restricted until late 1992 and partly due to the lack of user-friendly web browsers.
- Peter Thiel
A story is at its best when it’s not intrusive, when it brings value to a platform’s consumers, and when it fits in as a natural step along the customer’s path to making a purchase.
- Gary Vaynerchuk
If you want to spend time saying this is cool, you’re going to get your ass kicked.
- Phil Knight
Perhaps the most important thing that I learned as an entrepreneur was to focus on what I needed to get right and stop worrying about all the things that I did wrong or might do wrong.
- Ben Horowitz
Throughout the 19th century, when there was a laissez-faire mentality and insufficient regulation, you had one crisis after another. Each crisis brought about some reform. That is how central banking developed.
- George Soros
Complaints are your best learning opportunity
- Bill Gates
In the end, Mockler and the board were proved right, stunningly so. If a shareflipper had accepted the 44 percent price premium offered by Ronald Perelman on October 31, 1986, and then invested the full amount in the general market for ten years, through the end of 1996, he would have come out three times worse off than a shareholder who had stayed with Mockler and Gillette.20 Indeed, the company, its customers, and the shareholders would have been ill served had Mockler capitulated to the raiders, pocketed his millions, and retired to a life of leisure.
- James C. Collins
Show me a thoroughly satisfied man and I will show you a failure.
- Thomas Edison
I just think that it’s strong and it’s important that we recognize what the Christmas season is about; it’s about the birth of our Savior, and there’s a lot of pressure today to be politically correct, but people are realizing, too, that you have to be open to express your faith what you want believe.
- Joel Olsteen
All our dreams can come true, if we have the courage to pursue them.
- Walt Disney
Before success comes in any man’s life, he’s sure to meet with much temporary defeat and, perhaps some failures. When defeat overtakes a man, the easiest and the most logical thing to do is to quit. That’s exactly what the majority of men do.
- Napoleon Hill
It’s not where you start or even what happens to you along the way that’s important. What is important is that you persevere and never give up on yourself.
- Zig Ziglar
To change somebody’s behavior, change the level of respect she receives by giving her a fine reputation to live up to. Act as though the trait you are trying to influence is already one of the person’s outstanding characteristics.
- Dale Carnegie
All salesmen are actors: their priority is persuasion, not sincerity. That’s why the word “salesman” can be a slur and the used car dealer is our archetype of shadiness. But we only react negatively to awkward, obvious salesmen—that is, the bad ones.
- Peter Thiel
The problems forced us to take a hard look at what we were doing, what was going wrong, what we were good at, and where we wanted to go.
- Phil Knight
After the Apple II was introduced, then came the Commodore and the Tandy TRS-80.
- Steve Wozniak
It’s not sufficient that I succeed, everyone else must fail.
- Larry Ellison
Men sometimes stumble over the truth, but often pick themselves up and hurry off as though nothing had happened.
- Winston Churchill
Dinosaurs did not walk with humans. The evolutionary record says different. They gambled.
- Steve Martin
Talent is God-given, be humble. Fame is man-given, be thankful. Conceit is self-given, be careful.
- Harvey Mackay
God is faithful to His word. All of His promises are Yes” and Amen.” That means if you will do your part and believe even though it looks impossible, and not let your mind, your emotions, or other people talk you out of it, then God promises in due season and at the right time He will bring it to pass. It may not happen the way you expect it or on your timetable, but God is a faithful God. It will happen.
- Joel Olsteen
I encourage all my key people to bring their mobiles when they travel.
- Raymond Kwok
Form the habit of systematic saving by putting aside a definite percentage of your income. Money in the bank gives one a very safe foundation of courage…
- Napoleon Hill
The challenge is to focus on the work, not on the fear that comes from doing the work.
- Seth Godin
Like my friend Warren Buffett, I feel particularly lucky to do something every day that I love to do. He calls it ‘tap-dancing to work.
- Bill Gates
The husband and wife who open another delicatessen store or another Mexican restaurant in the American suburb surely take a risk. But are they entrepreneurs? All they do is what has been done many times before. They gamble on the increasing popularity of eating out in their area, but create neither a new satisfaction nor new consumer demand. Seen under this perspective they are surely not entrepreneurs even though theirs is a new venture. McDonald’s, however, was entrepreneurship. It did not invent anything, to be sure. Its final product was what any decent American restaurant had produced years ago. But by applying management concepts and management techniques (asking, What is “value” to the customer?), standardizing the “product,” designing process and tools, and by basing training on the analysis of the work to be done and then setting the standards it required, McDonald’s both drastically upgraded the yield from resources, and created a new market and a new customer. This is entrepreneurship.
- Peter Drucker
Fear doesn’t exist anywhere except in the mind.
- Dale Carnegie
Everybody was writing about computers and electronics, but all I really knew about was running. It’s what I’ve chosen to do with my life.
- Phil Knight
Where is the love that will overlook a person’s faults?
- Joel Olsteen
(Wright is) a visionary with a great strategic mind, and he’s a strong business leader with outstanding people skills, … He’s a terrific guy and will be a key force in guiding the company’s future growth.
- Jack Welch
The inherent vice of capitalism is the unequal sharing of blessings, the inherent virtue of socialism is the equal sharing of miseries.
- Winston Churchill
I never could have done what I have done without the habits of punctuality, order, and diligence, without the determination to concentrate myself on one subject at a time.
- Charles Dickens
When you view marketing from the vantage point of the guerrilla, you realize that it’s your opportunity to help your prospects and customers succeed. They want to succeed at earning more money, building their company, losing weight, attracting a mate, becoming more fit, or quitting smoking. You can help them. You can show them how to achieve their goal. Marketing is not about you. It’s about them. I hope you never forget that.
- Jay Conrad Levinson
From the economic slowdown after the financial crisis in 1997 through the economic boom in 2007, the motherland has been supporting Hong Kong in recovering from adversity; on the other hand, Hong Kong has been actively cooperating with the motherland in going international.
- Cheng Yu-tung
An idea that can change the course of the company can come from anywhere.
- Jack Dorsey
When people write checks, they are depleting an asset. And when people are using credit cards, they are increasing their liabilities. In other words, credit cards make it so much easier to get deeper and deeper into debt by increasing your monthly liabilties.
- Robert Kiyosaki
Imagination is more important that knowledge
- Albert Einstein
Eating words has never given me indigestion.
- Winston Churchill
One day President Roosevelt told me that he was asking publicly for suggestions about what the war should be called. I said at once ‘The Unnecessary War’.
- Winston Churchill
A new road or a secret gate, And though we pass them by today, Tomorrow we may come this way And take the hidden paths that run Towards the Moon or to the Sun.
- Peter Thiel
Get the right people on the bus, the wrong people off the bus, and the right people in the right seats.
- Jim Collins
You can dramatize your ideas in business or in any other aspect of your life. It’s easy.
- Dale Carnegie
Customers are the reason we open our doors every day, and keep the machines humming all night long. Customers determine what we eat, where we live, whether we stay in business.
- Harvey Mackay
If you learn to pray bold prayers… it allows God to do big things in your life.
- Joel Olsteen
We don’t mature momentarily, but over the long-term.
- John C. Maxwell
I do a little thing about the way people shake the sweetener packet. You know, like they’re all excited. I want to get all the granules down to one end. I love all these rituals.
- Jerry Seinfeld
During the past financial year, development properties sold by the Group amounted to approximately HK$3,592 million in total attributable sales proceeds, representing around 1,700 units…
- Lee Shau Kee
An analysis of several hundred people who had accumulated fortunes well beyond the million dollar mark, disclosed the fact that every one of theme had the habit of reaching decisions promptly, and changing these decisions slowly if and when they were changed…The major weaknes of all educational systems is that they neither teach nor encourage the habit of DEFINITE DECISION…Most individuals lack the will-power to reach decisions promptly, and to stand by them after they have been made, even during normal business conditions.
- Napoleon Hill
Guess Instead of Thinking.
- Napoleon Hill
Send out a cheerful, positive greeting, and most of the time you will get back a cheerful, positive greeting. It’s also true that if you send out a negative greeting, you will, in most cases, get back a negative greeting.
- Zig Ziglar
There is an immutable conflict at work in life and in business, a constant battle between peace and chaos. Neither can be mastered, but both can be influenced. How you go about that is the key to success.
- Phil Knight
If you don’t have time to do it right, when will you have the time to do it over?
- John Wooden
God can do what humanoids cannot.
- Clay Clark
That was a great day in my life! Your time is too valuable to worry about pleasing everyone else or making them happy. I know people who spend more time worrying about what others think about them than they do focusing on their own dreams and goals. You’ve got to get free from that.
- Joel Olsteen
To do more for the world than the world does for you – that is success.
- Henry Ford
Men like a ref decision because they just want to get back to the game.
- Jerry Seinfeld
Go as far as you can see. When you get there, you’ll be able to see farther.
- Zig Ziglar
My first account was Neiman Marcus. I cold-called them just like I had cold-called businesses when I was selling fax machines for seven years.
- Sara Blakely
It’s about stories. If I can tell the story to America, whether it’s Riesling or a boxer from Harlem, it will sell. I know on my gravestone it’s going to be, ‘Storyteller.’
- Gary Vaynerchuk
The problem with pity parties is very few people come, and those who do don’t bring presents.
- Zig Ziglar
Laughter is America’s most important export.
- Walt Disney
The typical project design time for a large company like IBM – and they keep track of this – is a little over four years.
- Bill Gates
You didn’t grow up driving…you figured it out.
- Gary Vaynerchuk
I do love email. Wherever possible I try to communicate asynchronously. I’m really good at email.
- Elon Musk
I submit that an individual who breaks a law that conscience tells him is unjust, and who willingly accepts the penalty of imprisonment in order to arouse the conscience of the community over its injustice, is in reality expressing the highest respect for law.
- Martin Luther King Jr.
Whatever you do, do it with all your might. Work at it, early and late, in season and out of season, not leaving a stone unturned, and never deferring for a single hour that which can be done just as well now.
- P.T. Barnum
Know when to stop.
- Jack Dorsey
One of the most powerful forms of communication that affects a business is one over which you have little control (after the conversation has already begun): The communication from your existing customers to your potential customers. At CASHFLOW Technologies, Inc. we attribute a large part of our success to our customers telling other people about us. The power of this word-of-mouth advertising is immeasurable.
- Robert Kiyosaki
In bad times and good, I have never lost my sense zest for life
- Walt Disney
I’m not ashamed of any of my papers at all and I’m rather sick of snobs that tell us that they’re bad papers, snobs who only read papers that no one else wants. I doubt if they read many papers at all.
- Rupert Murdoch
It sounds awful, but a crisis rarely ends without blood on the floor. That’s not easy or pleasant. But sadly, it is often necessary so the company can move forward again.
- Jack Welch
Every great business is built on friendship.
- JC Penney
The only reason, for example, that you are not a rattlesnake is that your mother and father weren’t rattlesnakes. You deserve very little credit for being what you are.
- Dale Carnegie
Here’s a quote from ultramarathoner Dick Collins: Decide before the race the conditions that will cause you to stop and drop out. You don’t want to be out there saying, “Well gee, my leg hurts, I’m a little dehydrated, I’m sleepy, I’m tired, and it’s cold and windy.” And talk yourself into quitting. If you are making a decision based on how you feel at that moment, you will probably make the wrong decision.
- Seth Godin
Selling an electric sports car creates an opportunity to fundamentally change the way America drives.
- Elon Musk
My belief as a Christian is when we receive Christ as salvation, that that gives us a guarantee for Heaven.
- Joel Olsteen
greatness is first and foremost a matter of conscious choice and discipline.
- James C. Collins
People really criticize professional athletes going into the Olympics. People don’t like change. A bunch of people don’t like the Olympics now because we’ve added skateboarding… We’re modernizing the sport.
- Larry Ellison
An apology? Bah! Disgusting! Cowardly! Beneath the dignity of any gentleman, however wrong he might be.
- Steve Martin
I’m an entrepreneur. I’m not a politician.
- Robin Li
Differentiation (rating and evaluating people) Develops Great Organizations. Differentiation is hard, anybody who finds it easy doesn’t belong in the organization, and anyone who can’t do it falls in the same category…It is important for companies to continually remove the bottom 10 percent of their employees anually.
- Jack Welch
Measuring and establishing facts at every step of the process. Without facts, assumptions and misperceptions will defeat whatever reason and good judgment can be brought to effort
- Service Profit Chain
Times and conditions change so rapidly that we must keep our aim constantly focused on the future.
- Walt Disney
See, people are watching you. Especially your children. They’re taking in every single thing you do. They are like video cameras with legs. And they are always in the record mode. They learn more from what you do than from what you say.
- Joel Olsteen
The profile of homebuyers in Hong Kong is becoming more diverse and a wider range of marketing channels is thus needed to promote the Group’s Hong Kong property projects.
- Lee Shau Kee
We are interested in any sector with good growth potential.
- Dhanin Chearavanont
By spring of ’98, each company’s stock had more than quadrupled. Skeptics questioned earnings and revenue multiples higher than those for any non-internet company. It was easy to conclude that the market had gone crazy.
- Peter Thiel
History will be kind to me for I intend to write it.
- Winston Churchill
I am not a person who pursues luxury. I am not like those people who, once they have money, compulsively squander it or show it off.
- Wang Jianlin
Never look back unless you are planning to go that way.
- Henry David Thoreau
No matter what any of us has—and how grateful we are for what we have—no one has it all.
- Sheryl Sandberg
You can’t just let nature run wild.
- Walt Disney
The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little he can give for a dollar, is bound to succeed.
- Henry Ford
